lower east side
Only NY opened the doors to its Lower East Side flagship in 2012. The independent skate brand was founded in 1997 by childhood friends Micah Belamarich and Julian Goldstein. The concept behind the business was to create something intrinsically New York from which their own personal interests could bleed through. The pillars of inspiration over the years have been New York City, nature, fishing, skateboarding, graffiti, sports, art, and photography with an overall vintage aesthetic.