Cynthia Rowley NYFW SS20 New York Fashion Designer

Grandlife culture

Oh! The Places You'll Go

back to list

NY-designer Cynthia Rowley gives us the lowdown on her Dr. Seuss-inspired NYFW collection, the benefits of a “traveling runway,” and her favorite downtown hotspots.

Cynthia Rowley took her traveling runway—and her surfboards—to the streets of TriBeCa for a Dr. Seuss-inspired NYFW extravaganza. The renowned New York designer, who calls the West Village and Montauk home, recently moved her studio to TriBeCa. Here’s her lowdown on the show and her favorite downtown hotspots. 

You certainly made an impact by shutting down TriBeCa’s iconic Staple Street for the show…

Cynthia Rowley: We love the idea of a traveling runway. We’ve shown in China and Australia in the past, so who better to do a runaway runway with than Dr. Seuss. We reinforced the theme with a 200-foot long printed runway created with Ruggable.

How did Dr. Seuss inspire the collection?  

CR: I was inspired by the sentiment found within Oh! The Places You’ll Go and that sense of wanderlust and adventure. Hints of Seuss came through in the striped raffia hats, scalloped leather bags, and two-tone shoes, which we paired with pumped up pastels and sleek two-tone pieces. The collection felt fresh, joyful and relaxed with lots of layered texture and slouchy sportswear mixed in with pretty, breezy dresses.

Is travel a constant source of inspiration?

CR: The most inspiring thing about traveling is navigating unknown territory and just taking it all in. We always take a short family trip over the holidays to a dream destination. Most recently, we went to Senegal and Egypt. Both were so inspiring—the food, the music, the people. It helps to have a local on the ground ahead of you to show you the secret spots.

How has the move been from West Village to TriBeCa?

CR: I love it. Our studio is on the ground level across from the Staple Street Skybridge where we showed and has floor-to-ceiling windows. It’s great people-watching; there’s non-stop photoshoots. It’s a shoppable showroom so people can view the new collection and enjoy instant gratification.

What’s new in the whimsical world of Cynthia Rowley?

CR: Lots of new products, collaborations, and events. We just released roller skates with Impala and launched our new shoe collection. I’m also super excited about taking our traveling runway on the road, the first stop is Los Angeles where we will show the Spring 2020 collection.

Name your downtown favorites?

CR: Well, the most iconic and Instagramable destination in TriBeCa: the Staple Street Skybridge. After a long day, the OG spot is The Odeon. All day long the team pops in and out of Laughing Man for coffee. Ethan Rose is a tiny little hair salon with the best cuts and color in TriBeCa, and they even have their own brand of rosé! For a fun workout, try Dria Murphy’s The Ness in SoHo. And Morandi is my home away from home in the village.

WORDS Natasha Silva-Jelly


You May Also Like

Meet New York Fashion Week’s Bold New Stars

Meet New York Fashion Week’s Bold New Stars

From a designer who cut his teeth at Celine to a CFDA finalist known for her metal work and artist collabs, we round up the designers to watch.
Summer in the City on Film

Summer in the City on Film

Six films by directors who braved the heat, embraced the humidity and made summertime in NYC look good on camera.
Midnight Magic: DJ Tolga's Late-Night Grooves

Midnight Magic: DJ Tolga's Late-Night Grooves

spinning live vinyl
A soundscape infusing light, tropical warmth with dark, enveloping depths and magnetic, melodic flows.
Duncan Hannah and Debbie Harry

Seventies SoHo: Duncan Hannah Takes Us Back

art & design
bars & nightlife
food & drink
The painter and Twentieth-Century Boy author looks back at ’70s New York—the emerging SoHo art scene, and the people who shaped it.
A young man wearing rainbow colored socks, lounging in a bronze bathtub.

Twirl to Ty Sunderland's Pride Staples

Dance through the month of June with this selection of classic pride anthems.
Jacques Renault DJ Playlist Summer Disco mixtape New York Music Let's Play House

Jacques Renault's Summer Mixtape

Sunset grooves and disco classics.
Portrait of Nina Tarr

Beats in Bloom: A Spring Playlist by Nina Tarr

Stand-up comedian, actress, and all-vinyl DJ Nina Tarr guides us into the new season with her spring-inspired playlist, curated for GrandLife.
Blondie and a man in sunglasses in front of a red door

Sing For Science: Blondie

Debbie Harry and Chris Stein talk with climatologist Dr. Michael Mann. Listen to the episode here.
Best Rate Promise
Soho Grand Hotel

310 West Broadway
New York, NY 10013

(212) 965-3000
The Roxy Hotel New York

2 6th Avenue
New York, NY 10013